Daniela Varela

Daniela Varela

Founder - Ruby’s Bagels

About Daniela Varela

Daniela Ruby Varela is the founder of Ruby’s Bagels, which she established in 2019 with a  commitment to providing the community with exceptional bagels. Born in El Paso, Texas and raised in Milwaukee Wisconsin,  Daniela observed a lack of Latina-owned businesses in her community, sparking her determination to make a difference. She turned her vision into reality by launching Ruby’s Bagels with a mission to not only provide top-quality bagels but also to represent Latina entrepreneurship. With a keen eye for quality, Daniela ensures that every bagel leaving Ruby’s kitchen is freshly made and meets her high standards. Beyond just serving delicious food, Daniela fosters a sense of belonging and togetherness within the community through Ruby’s Bagels. As an innovative leader, she constantly seeks ways to enhance the customer experience while staying true to the core values of the brand. Through her passion for food and community, Daniela Ruby Varela brings people together, one bagel at a time.

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