Sam Kassel

About Sam Kassel

Sam Kassel is one of the creative forces behind Four One Four Events, which she co-founded in 2013, and the proud owner/operator of Fred’s Frozen Custard & Grill since 2019. With a knack for turning ideas into unforgettable experiences, Sam has organized everything from 5k races to life-changing Make-A-Wish events. Her background in special events in the non-profit sector gave her the skills to bring people together, keep things running smoothly, and ensure every moment is meaningful—and fun!

Whether she’s planning a community fundraiser, coordinating a heartfelt wish, or serving up a delicious burger and custard, Sam’s passion for creating joy shines through. She’s the go-to for making events memorable and ensuring everyone leaves with a smile. Let’s just say, if there’s a party to be planned or a burger to be served, Sam’s got it covered!